Course Descriptions

ECO 511 Managerial Economics

This course is the application of economic principles to business decisions and problems. Demand analysis, cost analysis, forecasting, pricing policies, risk analysis and capital budgeting will be covered as well as traditional economic theory and decision science techniques in the decision making process.  Business decisions are the result of quantitative analysis.  Microeconomic theory is utilized. 
Prior credit available

ACC 512 Financial Accounting

This course focuses on the components and analysis of key financial statements to build a conceptual foundation of financial accounting and the financial reporting of business activities.   Students will develop skills measuring, recording, and interpreting economic transactions reported in the financial statements.  The course will also cover US and international accounting standards, as well as current legal, regulatory, and ethical issues in business and accounting.
Prior credit available 

BUS 521 Marketing Management

Marketing is a critical business function that helps firms build a link between supply and demand to achieve profitability.  This course deals with traditional and emerging strategies and techniques firms use to identify consumers’ wants and needs and to position the firm’s products and services to meet them in a contemporary setting.  Topics include market segmentation and targeting, competitive analysis, product positioning, pricing and advertising strategies, and forecasting methods to identify chasms and tipping points as students practice developing optimal marketing mixes in cases and simulations.
Prior credit available 

BUS 522 Statistical Models

This course introduces statistical language, skills and techniques that will assist managers in the decision making process. Emphasis is placed on applications of statistics in business and economics. Students will learn to use computer software to solve statistical problems. Specific topics will include descriptive statistics, basic probability rules and probability models, sampling, interval estimation, hypothesis testing, simple linear regression, and multiple regression analysis.
Prior credit available  

BUS 631 Management & Ethics

Effective management involves building teams, setting strategic direction for the enterprise, and establishing the ethical boundaries for the organization.  To do this, managers must have a broad understanding of how organizations function, know what drives the people who operate within them, and believe in an ethical framework that will help to guide small and large decisions.  This course provides an introduction to these topics through a series of cases, readings, and discussions that draw from the experiences of students in the class.  Topics include incentives and motivation, organizational design, social and business networks, change and learning, and ethical decision making.

FIN 632 Financial Management

This course will provide a rigorous introduction to the theory and practice of corporate finance.  It will cover the fundamental principles of asset valuation and financing that guide the field of finance as well as firm investing decisions.  The course will cover topics including time value of money and discounting cash flows; stock and bond valuation; capital budgeting; asset pricing models; portfolio analysis and diversification; and risk management.

BUS 641 Operations Management

A firm’s “operations” can be thought of as the work they do to produce and deliver the goods and services they sell to customers.  Managing these operations well or poorly can mean the difference between having a competitive advantage or not, and between profitability or losses.  This course deals with understanding the qualitative and quantitative elements of a firm’s operations, applying analytical tools to them, and creating implementation and strategic plans to optimize an organization’s operating strategy.

BUS 642 Decision Models

This course deals with the analysis of complex management problems that often come with uncertainty, competing objectives, and complicated constraints, and to use formal modeling and quantitative analysis techniques for informed decision making.   The course will use Microsoft Excel extensively, and will address structuring models for probabilistic analysis, model debugging, the construction and use of decision trees, running Monte Carlo simulations, and optimization with an eye toward helping a firm improve its decision making process.

ACC 651 Managerial Accounting

This is an advanced accounting course that builds on concepts introduced in Financial Accounting.  A firm grasp of the composition and function of financial statements will be needed to succeed in this class, however, it takes the perspective of a firm’s managers rather than external users or preparers of accounting information.  Therefore, the emphasis is on the strategic importance of accounting information to managerial activity, rather than on accounting procedures and the accounting process.  The course addresses what and how to measure cost and performance drivers that will impact a firm’s competitive strategy.

BUS 653 Corporate Strategy

This course will prepare students to analyze the sources of competitive success among firms, and help them develop the knowledge and skills necessary to understand, evaluate, and craft winning strategies as a manager, consultant, or financial analyst.  Students will develop their strategic thinking skills by learning the concepts and frameworks of strategic analysis, and then applying these to actual competitive situations amid uncertainty and changing conditions.

BUS 671 Strategic Communication

Great leaders need more than great ideas; they must use ideas to inspire, motivate, and connect.  This course will demonstrate the strong link between communication and leadership, and will help students develop the oral, written, and non-verbal skills needed to communicate effectively.  The course will present frameworks for audience analysis and message construction and delivery, and will address the use of story and the concept of the “elevator pitch.”  Cases and in-class exercises will  give students the opportunity to practice preparing concise, persuasive presentations, emails, and memos for decision makers, employees, and customers, and will develop their ability to think and speak under pressure.

BUS 672 Global Business & Consulting Capstone

Business today is more globally connected than ever before.  Even when a firm’s customer base is primarily or entirely domestic, business operations are almost always connected to or impacted by a global supply chain.  This course will take a three-pronged approach to global business competency.  First, we will seek to deepen students’ understanding of macroeconomic theory that is, in essence, without borders.  Here, we will examine measures and determinants of a nation’s wealth and growth, and the impact different policy approaches have on issues like inflation and unemployment.  Second, several case studies will be used to highlight the vital role that formal and informal institutions play in facilitating commerce by reducing the uncertainties and risks that discourage trade and investment.  Third, we will address strategies for doing business globally, whether the firm’s target market is at home or abroad.  Students will have the option to experience global business operations first hand during a two-week consulting project as part of this course.