Technology & Analytics for Managers: A Strategic Approach

BID515: Technology & Analytics for Managers: A Strategic Approach

This course examines the role of information technology in business with an emphasis on the systems that support strategic, tactical, and operational needs of organizations. The impact of technologies on managerial decision-making and the various approaches to implementing technology solutions to effectively align IT with the rest of the business are explored. As part of this exploration, students employ a hands-on approach to business analytics via contemporary data visualization tools (like Qlik or Tableau). In doing so, students devise data-drive recommendations that are used to inform decisions that create value and enhance organizational effectiveness.

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