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What Taco Bell Can Teach You About Innovation

Taco Bell may not be the first place you’d think to look for lessons in business innovation, but then again, maybe you haven’t been paying much attention since late March when their new waffle taco hit the menu.

The genesis of the Waffle Taco came from a photo on Facebook. Heather Mottershaw, director for product development at Taco bell, was reading her Facebook updates when she saw a picture of a waffle wrapped around eggs, avocados, and other breakfast fixings, sandwich-style.

Student Profile: Von Bradley, Midland MBA Class of 2014

Hi, Von. We’d like to start with a little bit of information about you. Can you tell us about your professional experience? 

"I’ve spent nearly all of my adult career working in human services.

lightbulbs on the floor

Getting Ahead by Being a Giver

What makes a person successful in a job?

Often, career coaches cite “having a plan,” “ambition,” “focus,” “determination,” and other similar traits as the keys to success. But Adam Grant, the youngest full professor at the Wharton School, has different ideas. His first book, Give and Take, specifically sets out the case for altruism as a trait that marks one for greatness.

Student Profile: Jeff Talkington, Midland MBA Class of 2014

Hi, Jeff. To start, would you mind telling us a little bit about your professional experience? 

island in the distance

Leadership--It's a Village, Not an Island

Stories of great leadership can inspire. We often think about a great person, out in front of a huge issue, taking on the whole world by themselves. Contrary to common thinking, though, leaders are not out on an island. They are part of a bigger world–one that both inspires and supports their vision.

The DEMO Conference

4 Ways to Know If You Have a Great Business Idea

According to Business Insider, over 543,000 new businesses are started up each month. What’s equally astounding is their statement that more than 65% of jobs created since 1995 have been the result of small businesses. If you’re thinking about starting up a new business, you’re not alone.

kickstarter

How to Kickstart Your Kickstarter Campaign

Crowdfunding your ideas instead of seeking traditional VC funding has a number of distinct advantages. It helps you build a customer base, gives you immense access to funding (and maintenance of equity), and validates your idea before even going to market. 

5 Ways to Publicize Your Personal Brand

Today, more and more employers are turning to data available online about potential hires prior to making a hiring decision. At the same time, a great number of professionals are benefitting from network building online. 

Student Profile: Jake Skinner, Midland MBA Class of 2014

Good evening, Jake. Can you tell us a little bit about your background?

"I finished my undergraduate degree in May of 2011, and I've worked at First National Bank in Omaha for the last three years. I started out as a Teller, but then moved to a job as a Loan Specialist. Recently, I was promoted to a supervisory role where I also handle training."

What motivated you to go back to school?

Making LinkedIn Work for You

With over 300 million users (100 million in the United States) and an average of 190 connections per user, LinkedIn is easily the most powerful networking tool around today. 

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